The latest iOS update for Snapchat brings good news for both marketers and creators using the app, as it now offers native support for iPad screens. This update provides a fully functional version of Snapchat, specifically tailored for the larger iPad screen. Users will now be able to enjoy a larger canvas when capturing Snaps and have the ability to see more friends on different tabs within the app.
While Snapchat has been available on iPads for some time, it was essentially a scaled-up version of the mobile app, which resulted in black bars along the sides of the screen to fit the iPad format. This caused display glitches and limitations since the app was not optimized for the larger iPad display. However, with this update, users can now experience Snapchat in its full glory on iPads without any display issues.
The addition of full iPad support on Snapchat opens up new opportunities for marketers to test out ads and in-app experiences on a larger screen. This update could serve as a testing ground for new marketing strategies, allowing marketers to analyze how their content performs on a bigger platform. Additionally, creators developing AR experiences for Snapchat can now test their Snap Lens experiences on a larger screen, providing a better understanding of how these features look and function on different devices.
With the app now optimized for iPad screens, users will have increased accessibility and usage of Snapchat on their tablets. This update not only enhances the overall user experience but also provides new access considerations for Snap users. Whether you are a marketer looking to test out new advertising strategies or a creator developing AR experiences, having full iPad support on Snapchat can offer valuable insights and opportunities for growth.
The latest update to Snapchat with full iPad support is a significant milestone for the platform. It not only improves the user experience but also opens up new possibilities for marketers and creators to explore innovative ways of engaging with their audience. The addition of native iPad support will undoubtedly lead to increased usage and accessibility of Snapchat, making it a valuable tool for testing and developing new content strategies. So, the next time you try out a new AR experience on Snapchat, be sure to test it on your iPad for a truly immersive and glitch-free experience.